F
rom the course to the shop, PGA of America Golf Professionals are always looking for new perspectives or ideas that can improve their businesses and their lives. That search for innovative content includes books, podcasts, YouTube videos and a number of other avenues where experts share their thoughts.
PGA Magazine asked a number of PGA of America Professionals and golf industry experts what books and podcasts they’ve enjoyed, and why they’d recommend them to their peers.
by Ethan Mollick
If you read about AI in last month’s PGA Magazine cover story on technology trends, you might be looking for ways to incorporate the powerful tool into your everyday life. This book can be a good start, as the author is an expert in the field. He offers useful advice on leaning into AI as a collaborator of sorts, using the technology as an assistant, a coach and even a teacher, which makes unlocking the tool’s potential less daunting.
with Brian Berger
Just as PGA Magazine helps you keep up with all the happenings in the golf business, this podcast can keep you in the loop for the entire world of sports business. Through interviews with executives, athletes, agents and company representatives, the podcast gets into topics like branding, en trepreneurialism and business trends. Collin Morikawa, the 2020 PGA Champion, was a recent guest, and he discussed his corporate partnerships and his work on the movie “Happy Gilmore 2.”
by Patrick King
If you’ve ever wondered why some people seem to have a gift for mind reading and anticipating reactions, this book will explain their gift. The author looks into research on psychology and social skills to read and analyze people, and better understand their decisions and actions. From traditional cues like body language and facial expressions to personality types and detecting dishonesty, this book can help you quickly learn about other people to communicate and work with them more easily.
by Bruce Daisley
As host of the popular “Eat Sleep Work Repeat” podcast, the author is known as an expert in work-life balance. In this book, he looks at the reasons many people are disillusioned with their jobs and offers practical tips for rediscovering the more enjoyable parts of our work lives. From expert insights into ways successful companies keep employees happy to “hacks” that can freshen up stale routines, there are plenty of tips for finding fulfillment in your workdays.