With Jack Archer CEO Emma Crepeau and Chief Product Officer Adrienne Andrews
Jack Archer was founded in the early 2020s as a line of elevated, high-performance essentials that move easily between work, travel and leisure. Golf was not the starting point, but rather a natural extension of that lifestyle. The Jetsetter Pant set the standard for what Jack Archer represents – a tailored fit, technical comfort and all-day versatility – becoming the cornerstone of the collection and helping drive strong word-of-mouth and repeat customers.
After growing rapidly through a direct-to-consumer model, the New York-based company started launching into golf shops in April 2026 with plans to expand rapidly in the space over the next two years.
The Jetsetter pant is now complemented by a full collection of men’s apparel products that, according to Jack Archer CEO Emma Crepeau and Chief Product Officer Adrienne Andrews, “remove the friction from getting dressed” and “make it easy for men to look polished and feel comfortable without having to think twice.”
1 What distinguishes Jack Archer in the golf apparel marketplace?
Emma Crepeau: Golf is growing fast, and a new generation of players is coming through – guys who didn’t find the game through the country club and aren’t looking for a brand that did either. They want quality they can trust and style that goes the distance, but without the gatekeeping.
We sit below the traditional golf brands, intentionally. Because we believe every guy stepping onto the course for the first time – or the 100th – deserves the fit to back himself. The attire that gives him the quiet confidence to improve his handicap and the style to approach the 19th hole without a second thought. Premium quality, honest pricing. That’s the Jack Archer position. No gimmicks, just consistently good value.
2 Why are Jack Archer’s elevated essentials a natural fit for golf shops?
Adrienne Andrews: Jack Archer is built to be accessible for every guy, and our 5C principles – craft, cost, care, comfort and consistency – naturally align with what golf has always stood for. The game demands the same standards we hold ourselves to, so putting our product in golf shops just makes sense.
3 Tell us about the Jetsetter franchise and how it’s expanding?
Andrews: The Jetsetter started with our slim pant and has grown into a full franchise. We now offer four fits of pants, as well as shorts and a blazer, all built with water resistance, natural stretch and stain resistance. We’re continuously refining based on real customer feedback, adding new colors, new silhouettes and new fits. There’s a lot more coming down the pipeline; we’re just getting started.
4 How is Jack Archer working with PGA of America Golf Professionals to tell its story and ensure sell-through in golf shops?
Crepeau: We don’t just want endorsements. We want real feedback from the guys who know the game best. We’re gifting PGA of America Professionals nationally and getting our product into tournaments, and tested on real courses in real conditions by players who won’t let anything below standard slide. Throughout the year, PGA Professionals are involved in wearer trials and product testing, so that as we grow our golf collection, it grows at the level the game demands. If it meets their standard, it earns its place. That’s how we do it.
5 What is the most exciting thing on the horizon for Jack Archer?
Crepeau: Honestly, where do we start. The next six months are big for us. Our collection is set to grow significantly, backed by a specialist team we’ve recently brought on board to drive the brand forward. The product is only getting better: We work with some of the best suppliers in the world, and that shows up in everything we make.
And then there’s September. We’ve got some golf collaborations in the works that we can’t say too much about right now, but when they land in two or three months, they’ll speak for themselves. The kind of partnerships that don’t just build awareness; they build credibility. Stay tuned.
