Troon North Golf Club takes immense pride in honoring America’s troops – active duty, reserve and retired – by treating them as special, revered citizens as soon as the step on the grounds. The latest example is the Patriot Troon Card.
“We designed the card to provide military personnel with the same benefits as our regular National Troon TwoSome Card, such as discounted green fees and complimentary clinics, but at a price point tailored to their needs,” says PGA of America General Manager Brian Thorne. “It’s more than just a card; it’s a gesture of gratitude that gives us a meaningful way to say, ‘Thank you for your service.’”
Priced at $249, the Patriot Troon Card is 58 percent lower than the standard rate, and each sale contributes to the Folds of Honor Foundation, assisting the families of fallen and wounded servicemen and women.
The card provides military members with up to 50 percent off green fees for themselves and a guest at over 125 Troon courses. It includes unique experiences such as special birthday rates, replay rates, merchandise and restaurant discounts, complimentary clinics and the opportunity to bring an additional guest through the “2 for 1” program. These privileges are part of the broader Troon’s Troops Initiative, which offers discounts on green fees and rental clubs to active duty and severely injured combat Veterans.
“Nationally, we’ve donated $3,500 to Folds of Honor, sold 425 cards – surpassing our initial goals – and received heartfelt expressions of gratitude from our military members,” says Thorne. “One player even sent a handwritten letter to our CEO. At Troon North (pictured), while we don’t have specific numbers for our location, the feedback mirrors the national response, highlighting the program’s popularity and the outpouring of thanks we’ve re ceived from the troops.”
Providing first-class benefits to the troops in your area is not only a noble gesture but also a smart business move. It builds goodwill, strengthens community ties and shows our respect and appreciation. Give them the opportunity to enjoy your course at a great rate, and they will be immensely grateful.