LIVE AQUA SC

Recommend Standard Image TemplateLive Aqua
Live Aqua Celebrates 20 Years of Luxury with a Bold Rebrand and Exciting New Openings In 2025, Live Aqua celebrates two decades of redefining luxury hospitality, marking the milestone with a transformative brand refresh and an ambitious expansion across Mexico’s most sought-after destinations. While Live Aqua has long been known for its sensory-driven approach—immersing guests in curated aromas, soothing music, and elevated design—the brand’s next chapter focuses on fostering deeper emotional connections. This evolution aligns with the debut of two highly anticipated properties in Mexico City: Live Aqua Mexico City, Historic Center, and Live Aqua Boutique Mexico City, Polanco. These openings signal the beginning of an expansion that will add over 1,000 additional rooms by the end of 2025 in destinations such as Playa Mujeres, Riviera Cancun, Valle de Guadalupe, and Acapulco Private Residences. As Live Aqua moves into this new era, it continues to set the bar for contemporary luxury, blending personalized service, innovative design, and thoughtfully curated experiences. To mark its 20th anniversary, Live Aqua unveiled a bold new brand identity this year, embracing a philosophy that extends beyond traditional notions of indulgence. The updated vision shifts from purely sensory experiences to immersive, emotionally resonant stays that prioritize meaningful moments. This transformation is reflected in five key brand pillars: a hospitality-first approach rooted in warmth and personalization, sleek yet inviting contemporary design, an elevated standard of world-class service, unexpected touches that create lasting memories, and thoughtfully designed environments that inspire relaxation and connection. These elements will define every new Live Aqua property, ensuring guests encounter a consistent, high-touch experience wherever they stay. Recommend Standard Image Template-1740528308 The brand’s expansion in Mexico City is a testament to this vision. Live Aqua Mexico City, Historic Center, opening in 2025, will be a vibrant urban retreat featuring a rooftop bar and restaurant with panoramic views, a sophisticated lobby lounge, a marketplace and boutique, coworking spaces, and wellness-focused amenities. Meanwhile, Live Aqua Boutique Mexico City, Polanco, will provide an intimate yet luxurious stay with 31 design-forward guest rooms, a high-end restaurant concept, a serene spa, and a rooftop. Beyond these flagship openings, Posadas continues to strengthen its footprint in Latin America with new resorts across its portfolio. Fiesta Americana Funeeq Punta Cana, Grand Fiesta Americana Riviera Cancun, and Live Aqua Riviera Cancun will debut in the next two years, reinforcing the hospitality group’s position as a leader in luxury and leisure travel. Multigenerational travel is all about creating unforgettable moments that bring families closer together, and the brands Grand Fiesta Americana and Fiesta Americana provides the perfect setting for these cherished experiences. The beachfront resorts blend world-class hospitality with thoughtful amenities designed to cater to guests of all ages. Whether traveling with young children, teenagers, parents, or grandparents, the resorts ensures that every family member finds something to enjoy. CONTACT INFORMATIONFiesta Americana Travelty CollectionT: 1 800 FIESTA 1W: fiestamericanatravelty.com/en/travelagentsDISNEY COVERDISNEY IFCCOVEREXPLORA JOURNEYSTable of ContentsWEBINAR HOUSE ADEditor's NotesEDU HOUSE ADIndustry Insights: Family Travel:Creating Lasting Memories Across Generations DestinyAdvisor Speak: Fora—Making Huge Waves Across the IndustryCruise: Set Sail Around the World—From Kid-Friendly Cruises to Alaska AdventuresOCEANIA SCOCEANIA FPPRINCESS SCPRINCESS CRUISESREGENT SEVEN SEAS CRUISESREGENT SEVEN SEAS SCVIRGIN VOYAGESVIRGIN VOYAGES SCDISNEY CRUISE LINE SCEXPLORA JOURNEYS SCOnboard Review: Multigenerational Adventure on AmaWaterwaysOnboard Review: Azamara—It's A Family AffairNorth America: Florida—Powerhouse Tourism DestinationACADEMY TRAVEL SCACADEMY TRAVELFORT MYERS SCFort Myers Islands, Beaches & NeighborhoodsOnsite Review: Ocala—A Feast of Natural Wonders & Historic CharmCaribbean/Mexico: Beachcombers Bliss—Finding the Perfect Family Beach RetreatVilla RetreatsLIVE AQUA SCSANDALSSANDALS SCOnsite Review: Sun, Slides & Smiles: Family Fun at Sunscape Coco Punta CanaEurope & Asia: 3 Ultimate GetawaysTTC Tour Brands SCRESPONSIVE HOUSE ADFIESTA AMERICANA