Advertising GuideExclusively Digital Advertising

PageRaft Advertising Opportunities (continued)View samples by clicking or tapping the opportunity titles.Exclusively DigitalTop Tab Line

Peripheral SponsorshipsDisplay one or two promotional images in the space surrounding your main content. This can be set to display for the entire reading experience, or you can set peripheral sponsorships to appear along with individual rafts, as seen in the example.Specifications

Assets must be provided in JPG or PNG format, cropped as desired for final display, and optimized to a file size under 1 MB.

A GIF format file at or under 1 MB can also be used. This is only recommended if you are supplying an animation.

It is recommended that two images be supplied for each advertiser or promotion, one vertical, and one horizontal.

The horizontal position will display best using an image output at the IAB leaderboard size of 728 x 90 pixels. Please provide an asset at this size, or at a larger size using this same proportion.

The vertical position will display best using an image output at the IAB skyscraper size of 160 x 600 pixels. Please provide an asset at this size, or at a larger size using this same proportion.

Also, when using Nxtbook production services, please provide instructions as to the frequency of the sponsorship appearance (for the entire project, or only with specific rafts) as well as the position of each image supplied (top or bottom, left or right).

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Ad ServingAd serving information can be provided and used to serve an ad in-article just as a static advertisement would be. (Note: Our example does not show served ads, but the appearance of a served ad is generally identical to that of an in-article advertisement.)Specifications

Please speak to our advocate team for further information about integrating with your ad serving provider.

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Bottom Banner Pop-UpAn ad banner can be made to pop-up at the bottom of screens. This event can happen on load of your issue, upon reaching a particular article, halfway through a particular article, or at the end of a particular article.Specifications

Assets must be provided in JPG or PNG format, cropped as desired for final display, and optimized to a file size under 1 MB.

A GIF format file at or under 1 MB can also be used. This is only recommended if you are supplying an animation.

Ads for this unit will display at the IAB leaderboard size of 728 x 90 pixels, where space allows, and proportional smaller sizes on smaller screens. Please provide an asset at the same or similar size.

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Small Ad Pop-UpAn ad image can be made to pop-up in the upper portion of screens. This event can happen on load of your issue, upon reaching a particular article, halfway through a particular article, or at the end of a particular article.Specifications

Assets must be provided in JPG or PNG format, cropped as desired for final display, and optimized to a file size under 1 MB.

A GIF format file at or under 1 MB can also be used. This is only recommended if you are supplying an animation.

Ads for this unit will display at the IAB medium rectangle size of 300 x 250 pixels, where space allows, and proportional smaller sizes on smaller screens. Please provide an asset at the same or similar size.

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Call to Action, Bottom Pop-UpA call-to-action icon is added to the bottom of a stand alone advertisement page. When clicked this can lead to more content from the advertiser. Launch a URL, image light-box, video, or slide-show. specifications

Call to Action In-ArticleA call-to-action icon is included along with the advertisement within the article. When clicked this can lead to more content from the advertiser. Launch a URL, image light-box, video, or slide-show. specificationsSpecifications

Select a message: “Learn more!”, “Don’t miss out!”, “Get started!”, “Discover how!”, “Let us help you!”, “Try us out!”, “FREE!” — OR provide an image. This image should be thought of as a brief call to action or icon. The asset must be provided in JPG or PNG format, cropped as desired for final display, and optimized to a file size under 1 MB.

A GIF format file at or under 1 MB can also be used. This is only recommended if you are supplying an animation.

Image width and height for this unit should be 800 pixels or less. Keep in mind that this piece is an icon or logo, not a full ad. Also, please provide additional content to open when this Call to Action is clicked. We can accept a website URL, image assets, YouTube video, or multiple images provided to spec (with or without captions) for inclusion in a slide-show.

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VideoVideo can be displayed in a light-box fashion either as a stand-alone feature, or in combination with many of the other advertising types.Specifications

YouTube/Vimeo URL is preferred. (Please ensure that the privacy settings on your YouTube video allow it to be used publicly.) or a native video file may be supplied

YouTube may be used to stream video content. Please provide the URL found within the YouTube “Share” feature, under the “Embed” tab. This URL should include the word “embed” as in this example: https://www.youtube.com/embed/AORsw8NpN4E

When providing a YouTube video, please also supply an ID to label your video within PageRaft so that you might better identify its tracking data later in your analytics reports. Download this spreadsheet, and use page 3 of it to include YouTube labels and provide those to our production team.

Vimeo videos may be used as well.

We will require a Vimeo embed link.

Please ensure that the privacy settings on your Vimeo video allow it to be used publicly.

If providing the original media file for video, the file must be delivered to Nxtbook Media in order for us to host it.

Videos should play at a length of 3 minutes or less.

The file format .mov (QuickTime) is the preferred file format for video files. The following formats can also be accommodated: .flv, .avi, Windows Media Player, Real Video.

Videos should have a minimum width of 500 pixels. You may use any aspect ratio.

The preferred video codec is H.264

Advertising in PageRaftPrint Advertising ConversionEnhanced for DigitalExclusively Digital AdvertisingTrack Your AdvertisingFull Page AdAdvertisements - In ArticleFractional Ad - Stand Alone PageAdvertisement SectionNative Ad or AdvertorialSemi-Dynamic AdCall to Action Ad BannerSingle Sponsor, Article Footer AdPeripheral SponsorshipsAnimated GIF - In ArticleAnimated EffectBottom Banner Pop-UpSmall Ad Pop-UpCall to Action, Bottom Pop-UpCall to Action In-ArticleVideo Launch Ad BannerContact Page