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AUGUSTA, GEORGIA | Depending on whether you prefer spring or fall, the question of whether Augusta National has ever looked better than it does this week is open for debate.
One thing is for sure – it has never looked like this – from several hundred feet in the air as state-of-the-art drones provide a view of the Masters never before offered.
In a unique year without patrons at the game’s most unique event, the addition of drone technology has literally and figuratively elevated the viewing experience whether on television or on various other platforms that show and tell the Masters story.
“What we’ve done has been magnificent. The views of this property are shots we’ve never seen before,” said Harold Bryant, executive vice president and senior vice president of production for CBS Sports.
“It’s captured people’s imaginations and opened up things as well. It’s been phenomenal what we’re getting out of it.”
If you are of a certain age, you remember a time when the Masters proudly limited its television coverage, showing just the second nine on Saturday and Sunday. Fans without access to tournament badges begged for more television coverage and to many, the first nine holes were a mystery.
Over time, that changed.
Weekday coverage expanded. Weekend coverage expanded. Eventually all 18 holes (and the par-3 course on Wednesdays) became part of the viewing package whether through traditional outlets or on the Masters’ expansive and innovative online platforms.
Until this novel November Masters, the use of drone footage had been a dream rather than a reality.
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