F
rom the course to the shop, PGA of America Golf Professionals are always looking for new perspectives or ideas that can improve their businesses and their lives. That search for innovative content includes books, podcasts, YouTube videos and a number of other avenues where experts share their thoughts.
PGA Magazine asked a number of PGA of America Professionals and golf industry experts what books and podcasts they’ve enjoyed, and why they’d recommend them to their peers.
by Chris Fenning
As the conduit between the game of golf and those who play it, PGA of America Golf Professionals have a multitude of conversations with members and customers every day. This book offers plenty of advice for making your communications concise and effective to get your point across and lead people toward positive solutions. These easy-to-follow tips apply for face-to-face interactions, as well as emails and text messages, not to mention job interviews.
with Lewis Howes
The host talks weekly with leaders from a variety of industries and walks of life todistill how they have achieved greatness, and what lessons we can learn from their journeys. Athletes like Venus Williams and Canelo Alvarez, as well as businesspeople such as Tony Robbins, Scooter Braun and Simon Sinek, have been guests, and “5-Minute Friday” short episodes cover topics like entrepreneurship, mental health, relationships, fitness and nutrition.
by Charles Duhigg
Understanding the science of habits is a way to weed out unhelpful behaviors and recognize positive, productive routines. The author dives into how businesses use the study of habits to better target consumers, and the same psychology could be used by PGA of America Golf Professionals to get new golfers into coaching programs, or incentivize existing players to practice or tee it up more often.
by William Vanderbloemen
The author is an executive search expert, and he shares what he’s learned in his years of experience about how top performers make themselves invaluable to their employers. Using data and research from more than 30,000 business leaders, this book delves into 12 habits that the best leaders share, and how the reader can build and apply those skills across their job and how they can improve interpersonal