Aljamain Sterling, the UFC Bantamweight Champion, is no stranger to making bold moves. Known to fans as the “Funk Master,” Sterling has dominated the octagon with his dynamic fighting style and relentless determination. But outside the cage, the Uniondale, Long Island native is now taking on a new challenge—bringing a taste of the Caribbean to the world with his latest venture: Funk Harbor Jamaican Rum.
Born to Jamaican parents and raised in New York, Sterling’s connection to his heritage runs deep. That cultural pride and island flavor are the driving forces behind Funk Harbor, a premium Jamaican rum that reflects the spirit of the Caribbean and the champion’s personal journey. “I wanted to create something that honors my roots,” says Sterling. “This rum is bold, smooth, and real—just like where I come from.”
In a recent interview, Sterling shared the inspiration behind Funk Harbor and the care that went into crafting the brand. Made with traditional Jamaican distilling techniques and modern craftsmanship, Funk Harbor is more than just a drink—it’s an experience. Whether you're enjoying it neat, on the rocks, or mixed into your favorite cocktail, each sip delivers a rich, full-bodied taste with an unmistakable island vibe.
Sterling’s journey from Uniondale, Long Island, to becoming a UFC champion and now a rum entrepreneur is a testament to his work ethic and vision. Balancing fight camps, media obligations, and brand development, he’s proving that success isn’t limited to one arena. “Funk Harbor is about more than rum—it’s about representing where I come from and giving people a taste of that passion,” he explains.
Whether you're a fan of the UFC, a lover of premium rum, or someone who appreciates a true success story, Funk Harbor Jamaican Rum is a brand worth watching—and sipping. Aljamain Sterling continues to fight for greatness in everything he does, and now, he’s raising the bar—and the glass.