FRONT OF THE ROOM Brian Lange
A while back, I delivered a presentation in which I had a clear goal to persuade an audience to view a process in a particular way (to see the need for change). It was in an environment where several audience members had strong opinions about the process in question, as well as likely skepticism or uncertainty toward me, the presenter.
Many readers will no doubt relate to similar situations either faced during their own careers or likely to be faced in the future.
I’d like to share some tips on how I faced this challenge, with the hope that perhaps it will be instructive for others.
Any presentation is a uniquely personal endeavor, and I am loath to provide “formulas” for success. My hope in sharing these tips with you is to attempt to blend elements of change management and influence with structuring an audience “experience.”
It’s important to remember that you are likely a bit farther along the change curve than your audience (in seeing the need for the new approach). So, remember to engage them and help them along the curve — together!
Brian Lange is with Perim Consulting and serves as lead facilitator for LTEN PrimeTime! For Trainers Core and Masters Workshops. Email Brian at blange@perim.com or connect with him on LinkedIn at www.linkedin.com/in/brianplange.