Mustard Golf is a ground-breaking AI-powered mobile app that aims to put golf instruction from top coaches into the hands of every golfer.
Developed in collaboration with former U.S. Open champion Justin Rose, instructor Mark Blackburn and Mustard co-founder and performance coach Jason Goldsmith, Mustard Golf pairs sensorless motion-capture with AI-driven personalized assessment and training from coaches through an easy-to-use mobile app.
“I partnered with Mustard at the outset because I truly believe in their mission to give the everyday athlete, especially youth who are developing their skills, access to the best teaching available,” Rose said. “For the first time, golfers all over the globe will have access to the same type of analysis and instruction as we do on the PGA Tour.”
The platform allows golfers to video their swing without the need for added sensors or equipment and analyzes the swing using artificial intelligence developed through motion capture and 3D models of thousands of professional and amateur swings. The app provides an understandable report card of any golf swing’s strengths and areas for improvement, as well as a customized plan for improvement from some of the top coaches and players in the game.
“One of the biggest challenges for golfers wanting to improve is that they don’t know where to start. They feel overwhelmed and, in many cases, repeatedly instill bad habits,” Blackburn said. “With Mustard, we start by identifying a golfer’s strengths and weaknesses, then map out an actionable plan targeted at those areas of improvement. It’s not hard to find what a ‘good’ swing looks like. What makes Mustard unique is that it can tell you what your swing should look like and give you a plan to get you there.”
The Mustard Golf app allows users to upload a video and see their top swing fault for free. Premium features are available at two pricing options: $24.99 per month or $149.99 per year. An entire year of instruction from Mustard Golf’s elite coaches costs less than the average price of just one in-person golf lesson.
“Our mission at Mustard is to democratize the world’s best coaching,” said Rocky Collis, Mustard CEO and co-founder. “We do that by partnering with the leading instructors in a sport and using our proprietary technology to deliver personalized analysis and instruction to athletes of all abilities. ... Throughout beta testing, we’ve seen one constant: golfers who use Mustard get dramatically better at golf in a short period of time.”
PHOTOS COURTESY MUSTARD GOLF