Golf participation in Great Britain and Ireland returned to growth in 2022 and remains considerably above pre-COVID-19 pandemic levels, according to new figures.
Research led by the R&A, together with England Golf, Golf Ireland, Scottish Golf and Wales Golf, highlights how the sport continued to prosper thanks to participation initiatives and increased awareness of the mental and physical health benefits that golf provides.
New data show that 5.6 million on-course adult golfers – the second-highest number since monitoring began more than 30 years ago – enjoyed playing on full-length courses (nine or 18 holes) in GB&I last year.
Participation rose by 265,000 to surpass the total of 5.3 million in 2021 and is now only slightly below the record of 5.7 million on-course adult golfers in 2020, when golf enjoyed significant growth during the pandemic due to its ability to be played safely outdoors and boost the health and wellbeing of participants.
The latest data show that participation in GB&I also sits well above the rates in the years before COVID-19, given the 3.7 million on-course adult golfers in 2019. It means there were more than 50 percent more on-course adult golfers in 2022 than pre-pandemic levels.
“The sport remains very popular on full-length courses as large numbers of lapsed or non-golfers who took up the sport during the pandemic continue to enjoy playing."
Phil Anderton
As national federations also work hard to encourage more women and girls into the sport, 20 percent of adult golfers on full-length courses in GB&I were female in 2022 compared with 15 percent in 2019.
“It is very positive to see the number of on-course adult golfers grow in Great Britain and Ireland last year,” said Phil Anderton, chief development officer at the R&A. “The sport remains very popular on full-length courses as large numbers of lapsed or non-golfers who took up the sport during the pandemic continue to enjoy playing.
“The growth has been aided by the important work of golf bodies to drive participation initiatives and increase awareness of the benefits of the sport for physical and mental health, including our pilot health campaign in Wales last year.
“There remains significant interest in golf, and while we recognise that there are economic challenges due to cost-of-living pressures, it is important for everyone involved to do their best to keep existing golfers in the sport.”
In Great Britain, the average rounds played were also 6 percent up on 2021, and 2022 was 24 percent up on pre-pandemic in 2019. Rounds played per month for the full 12 months was the highest in 2022 of the past 10 years.
Participation initiatives included “Golf is Good,” a new global project by the R&A piloted in Wales last summer in partnership with Wales Golf. Featuring R&A global ambassador Gareth Bale, it used recent scientific research to promote the health and well-being benefits of playing the sport through cutting-edge animation.
The campaign produced positive results, with 65 percent of current golfers who had seen golf and heath advertising playing more golf than usual in 2022, compared with 48 percent of current golfers who had not seen the advertising. Furthermore, 73 percent of current on-course golfers were likely to play more golf because of the campaign.
The “Golf is Good” campaign insight in Wales and the new GB&I participation and GB rounds-played data were produced by Sporting Insights.
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