Insight

Can Bitcoin Be Trusted?

The cryptocurrency gains momentum despite its value volatility.

Cobrowsing Presents a ‘Lucrative’ Customer Service Opportunity

Companies can increase revenue and improve agent efficiency.

Big Data Prompts ‘Analytics Everywhere’ Solutions

Everyday users can turn data into insight.

On the Scene

Harnessing Technology to Improve the Retail Experience

Mobile, in-store screens, and social media share focus at NRF’s Big Show.

More Brands Invest in Video Marketing

High-consideration purchases and touchpoints a strong fit for online videos.

Required Reading

Influencing Customers in the Age of Information

A Stanford professor shares insights on the shift from relative to absolute consumer decision-making.