The new Frontline putter from Cleveland Golf employs what company officials describe as a radical new tungsten-weighting system that is designed to bring the center of gravity forward, in an effort to improve accuracy without infringing on forgiveness.
“We are very excited about Frontline because it is a completely new approach to putter design,” says Jacob Lambeth, research and development engineer at Cleveland Golf. “By pairing an extreme center of gravity with an improved, speed-optimized face, we have designed a putter that uniquely maximizes directional and speed consistency.
“Combined with slick black cosmetics, great shapes and hosel options for different stroke types, Frontline really is the whole package.”
Frontline putters are available in a blade model as well as in three different mallets – called Elevado, Cero and Iso – that are also designed to employ the company’s 2135 technology to improve alignment. Each comes standard with the Lamkin SinkFit Pistol Frontline grip and is available in 33-, 34- and 35-inch versions. The Frontline 4.0 blade sells for $179.99, while the mallets go for $199.99 each. The mallets also are sold with single-bend or slant-neck hosel options.