F
rom the course to the shop, PGA of America Golf Professionals are always looking for new perspectives or ideas that can improve their businesses and their lives. That search for innovative content includes books, podcasts, YouTube videos and a number of other avenues where experts share their thoughts.
PGA Magazine asked a number of PGA of America Professionals and golf industry experts what books and podcasts they’ve enjoyed, and why they’d recommend them to their peers.
by Luke Falk
Written by a walk-on athlete who became a record-setting quarterback at Washington State University and played briefly in the NFL, this book looks at how the same principles that help train our bodies can be used to train our minds. The concept of Real Life Experience is the cornerstone of the book, which has practical advice on how to strengthen your mental abilities to stay on track and perform at a high level instead of falling back on excuses under pressure.
with Jon Last
Sports and Leisure Research Group Founder and President Jon Last, a longtime golf industry expert and researcher, hosts this insightful podcast that looks at the business side of golf from many angles. Recent episodes have delved into the ways technology is transforming golf operations, how AI is impacting course setups, and the ways facilities are reacting to the large influx of new golfers in recent years.
by Lori Gottlieb
What happens when a therapist needs a therapist? This book answers that question, as the author found herself in that very situation when a personal crisis turned her life upside down. PGA of America Golf Professionals may find parallels to this book in their own lives, where many golfers look to them for companionship and advice – even when you may be facing similar issues of your own. There are a lot of great questions asked and answered in this book, plus plenty of humor, too.
by Michael Gervais, PhD
You’ve heard of FOMO, but what about FOPO – Fear of People’s Opinions? This common fear can cause people to play it safe and avoid actions that might cause others to critique us. The author of this book is a psychologist who has worked with athletes, stage performers and executives on keeping worries about outside opinions from affecting your performance on the job and in your personal life. The latest research is used to create plans for putting our own opinions first and living with the consequences.