RESEARCH
Readex Research
2251 Tower Drive West
Stillwater, MN 55082
Contact: Steve Blom
Director of Sales & Marketing
Phone: 800.873.2339
Email:
Marketing with Data Leads to Success in 2014
Use market data as a sales tool to help add value and increase commitment to your brand without breaking the bank.
Credible & Accurate…& Affordable?
Readex makes high quality research affordable. We focus on the research issues that produce credible and accurate survey results, so you don’t have to worry about them. Many in-house efforts neglect the complicated process of eliminating duplication or weighting the data before analysis. Readex incorporates them into the planning stage so the entire process runs smoothly. With an eye on your budget, we suggest the right survey for your objectives, so you keep your spending in line.
Win more Sales
Highlight credible and compelling audience data that describes the value of the market you deliver or highlights the ways different forms of media are used. Interested? Ask us about an Audience Profile or Media Usage Study.
Drive sales to specific print issues or months online. Offer advertisers market feedback regarding how well their ads communicate with your readers, the very people their ads are designed to reach. Sound like a perfect fit for you? Consider an Ad Readership Study.
When you have complete, current, and credible information to share, advertisers are willing to listen. After giving you a foot in the door, marketing with data will help increase sales, cement loyalty, and provide market intelligence that advertisers crave.
What can these surveys do for you?
Audience Profiles
Illustrate the value that your audience represents for current and potential customers.
Brand Awareness
Demonstrate the relationship between aggressive exposure and high awareness to increase print and online frequency.
Ad Readership Studies
Give advertisers an inside look at how their print or online ads work.
Salary Surveys
Become a premier information resource by offering salary data.
Let Readex suggest a survey plan that will help you win more sales in 2014